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The woman in charge of sales was so tenacious that I used to feel sorry for potential customers on the phone with her.You could sense them squirming on the hook, but you knew there would be no rest for them till they'd signed up.
They're not something you could hand to someone else to execute.A startup that does all three will probably succeed.And that's kind of exciting, when you think about it, because all three are doable. And since a startup that succeeds ordinarily makes its founders rich, that implies getting rich is doable too. If there is one message I'd like to get across about startups, that's it.Good people can fix bad ideas, but good ideas can't save bad people. One of the best tricks I learned during our startup was a rule for deciding who to hire. It might be hard to translate that into another language, but I think everyone in the US knows what it means.It means someone who takes their work a little too seriously; someone who does what they do so well that they pass right through professional and cross over into obsessive.
Their value is mainly as starting points: as questions for the people who had them to continue thinking about.